Last week’s TUC Digital Lab workshop brought together colleagues from different unions to discuss unions’ digital responses to the cost of living crisis. In short – what can we all do to help people when: Inflation is running at 9-11%; energy bills are soaring; the government response is weak; and their default position is to … Continue reading We Demand Beta: Digital responses to the cost of living crisis

The post We Demand Beta: Digital responses to the cost of living crisis appeared first on TUC Digital Lab.

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Many unions found that the number of people attending union events and meetings rose during the pandemic, as events moved online. Also the diversity of members attending grew, as many of those who…Read more…

In the run up to the We Demand Better rally on 18 June, the TUC tested new ways to spread the word amongst union activists and potential marchers. As well as a series of local “road show” events, we…Read more…

This weekend, Business Secretary Kwasi Kwarteng signalled in the Telegraph that the government would finally rule out allowing unions to use online voting in strike ballots. This is annoying to see…Read more…

This week, colleagues from 10 TUC unions came together at a Digital Lab office hours session to share thoughts on digital campaigning. Here’s a note of some of the points we discussed….Read more…

One of the biggest shifts in digital over the last decade has been the move to mobile. The overwhelming majority of working age Britons now own a smartphone, and it’s given them a new and much…Read more…

Last year we wrote here about the experience of running a fully democratic and participative virtual NASUWT Annual Conference. A year later and the Union has just held its 2022 Annual Conference at…Read more…

Any organiser will tell you that nothing beats a face-to-face a conversation. It’s the best way to motivate, persuade and win campaigns. But in many workplaces, the last few years have made…Read more…

Over the last few months, the TUC Digital Lab has been collaborating with Accord to research how the union’s reps feel about technology, and to get pointers on where the union could best invest its…Read more…

We’re getting a bit techy with our latest report. It’s an introduction to Search engine optimisation (SEO to its friends). This covers a range of concepts around content strategy and…Read more…

Over the last 20 months, many unions have seen a spike in new members joining. But with a reduced physical presence in workplaces, and with fewer opportunities to network, we’ve been unable to offer…Read more…

Unions have seen a lot of changes in tech since our Digital Lab programme started in 2019. In particular, the pandemic gave immediate impetus to many new tech projects over 2020 and 2021. We’ve seen…Read more…

Over the course of the pandemic, every organisation has had to come up with new ways of getting things done. For unions, that’s meant a lot of hard thinking and experimentation about ways to organise…Read more…

In my role at ASLEF I’m a campaigns and communications advisor, which includes digital comms. It will be familiar to colleagues that having digital in your job often means you’re seen as the…Read more…

I work in TUC Education digital learning, part of the team that runs rep training programs and designs training materials that are traditionally delivered by our network of tutors, attached to…Read more…

In the first week of 2020’s lockdown, I took part in Simon Sapper’s great UnionDues podcast, sitting on my bed with my laptop to record a conversation about digital change in unions….Read more…

As unions bring digital tools deeper into their case management processes, they start generating loads of often sensitive personal data. And that brings some clear responsibilities with it under the…Read more…

The last 18 months have been a time of drastic change. Along with the rest of society, unions have had to adapt to the pandemic and the effects of the response to it. We had to work quickly to get…Read more…

We’ve been working with RCM recently on how unions might work with members to keep contact data up to date. An automated SMS campaign succeeded in getting some great levels of engagement (read…Read more…